Location
Metro Manila
Salary
₱ 80,000 – 100,000
Seniority Level
Manager/Director
Years of Experience
3 years
Description
GrowthAssistant is currently looking for a seasoned Creative Project Manager to lead a team of designers and marketers, providing feedback to ensure brand-consistent content, and collaborating with other departments for quality and consistency.Â
Tasks:
- The role primarily involves writing copy and crafting briefs optimized for direct response campaigns across various platforms like ads, landing pages, and shooting briefs. Additionally, it requires leading a team of designers and marketers, ensuring brand consistency and providing feedback. Collaboration with other departments is essential to maintain quality and consistency across brand portfolios. Managing content creators, facilitating briefings, and overseeing content execution are key responsibilities. The position also entails championing the brand's voice and visual identity across digital platforms, alongside strong analytical skills to translate data into actionable strategies.
Requirements:
- The ideal candidate should possess:
- 3+ years of Creative Director or similar experience
- Proficiency in writing copy and developing creative briefs, especially for high-converting paid campaigns
- A bachelor’s degree or higher in marketing, graphic design, visual communication, or related fields
- Proven track record in social media marketing and excellent communication skills
- Attention to detail, aesthetics, and usability
- Bonus points for 1+ years of experience in e-commerce or direct response marketing roles, as well as experience with consumer research/insights
- Proficiency in design software such as Adobe Photoshop, Illustrator, InDesign, Sketch, Figma, etc.
- Availability during US office hours.
Responsibilities
- Writing copy & developing briefs optimized for direct response (ex. for ads, landing pages, and shooting briefs) - This is the most critical task/function of this role!
- Quarterbacking a team of designers/marketers, providing feedback and guidance to produce compelling, brand-consistent content
- Collaborating with other departments, such as project managers, developers, and marketers, to ensure the quality and consistency of a portfolio of brands
- Shipping briefs to content creators via marketplaces and direct relationships and managing timely turnaround and execution of content
- End-to-end facilitation of content creator briefing, product shipping logistics, and content review via content marketplaces - client to provide clear, prescriptive direction
- Ensuring the successful execution of creative concepts and strategies that meet the individual brand objectives and expectations
- Ability to articulate and champion the brand's voice and visual identity across various digital touchpoints
- Strong analytical skills, with the ability to interpret data and transform insights into actionable strategies
Requirements
- 3+ years of experience as a Creative Director or similar
- Experience writing copy & developing creative briefsÂ
- Experience developing high-converting creatives for paid campaigns.
- A bachelor’s degree or higher in marketing, graphic design, visual communication, or a related field
- Proven experience in social media marketing
- Excellent communication (with an emphasis on superior written comms), presentation, and interpersonal skills - must understand and be able to communicate using the “languages of marketing”
- A keen eye for detail, aesthetics, and usability
- 1+ years experience as a Creative Director, Creative Producer, or Creative Strategist in an e-commerce business or direct response marketing role is a PLUS!
- Experience with consumer research/insights is highly preferred
- Proficiency in design software, such as Adobe Photoshop, Illustrator, InDesign, Sketch, Figma, etc. - this role will not actually be creating assets, rather they’ll be providing executable instructions to editors and designers (who will execute)
- Recent experience working in US office hours
